Tesla also announced they will be discontinuing the basic lane keep + adaptive speed cruise control they helped pioneer in cars sold going forward. But this is now a standard (free) feature even in basic vehicles like the Toyota Corolla. Why would they intentionally cripple their vehicles to the point hat they would be inferior to most cars today?
Then I learned that Musk's incentive pay has a 10 million full self-driving subscription hurdle, and it all made sense.
I have a newer Corolla that's pretty much the absolute floor of the base model (LE with I believe minimal packages) and it has all the technology one would expect now, all while having physical buttons where it matters. Lane assist and adaptive cruise control are table stakes now.
Indeed, I have a 2023 Corolla. The dealer didn't like it when I said "LE" stands for "Low End" as a joke (it means Limited Edition).
The technology for such a low end car is impressive. In addition to adaptive cruise control and lane keeping, the display shows the speed limit not by consulting a map but by reading the signs as you drive down the street. They call it RSA, Road Sign Assist. It also uses the camera and radar to alert when there are potential hazards (closing too quicky on the car in front, and lane changing into someone in the blind spot).
All that in a $23K car, built into that base price.
Makes you wonder. Technology usually becomes less expensive. Car companies have used it as a differentiator for years though. There are giant cost differences between like a base line Tundra and a top of the line and the mechanicals are the same; it's more price for luxury and more tech.
Seems like Toyota is about to make a big Lexus pivot in the next year or two.
2022 Corolla owner here. Mine is UK spec with “Design” trim, which is middle of the range in terms of luxuries. I love mine. It’s got enough technology without it being annoying and has everything I want. The adaptive cruise is a killer feature. Best car I’ve ever owned.
As the unofficial corporate tag line quips: 'Toyota: for when your favorite appliance color is beige'
But in all seriousness, I'll give props to Honda, Toyota, and Mazda for amazing engineering cultures. In the sense of being extremely good at optimizing trade-offs.
I think in (most of) europe, most of the safety-related features are mandatory on all new cars these days, so all these features must come on all trim levels.
This does make the base model a lot more expensive then a few years back, but you get all the nice features, so that also makes them cheaper in general.
Are you sure about that? The sustainable operation of modern cars is in doubt, from very specialized parts and fully integrated modules, to critical software that will not be updated, to dealer keying required for most every substitute part, the era of anyone being able to run cars for 200,000 miles long after the warranty is over will soon be in the history books.
I haven't seen any evidence that the "reliable" car brands are trying to change that dynamic moving forward. I think we are seeing a change in consumer behavior that leads to increased demand for new cars, but that is not connected to the reliability of the platform of the long term maintenance requirements.
If electric cars are actually simpler like all of these experts keep telling us, then in the next 3-5 years, we'll know which models are living up to expectations and which ones are not aging as gracefully.
The other thing to consider is the "old" batteries. If I can buy a used Nissan Leaf and harvest the batteries for a home-storage project after the frame kicks the can due to rust or some other problem, then I'm essentially able to keep those batteries as a form of equity on the vehicle. We also will see new companies popping up to address these home-battery conversion projects with plug and play harnesses to drop in your car batteries after the vehicle is no longer worthy of use on the road.
Sure, batteries will also continue to come down in price across the board, so that calculation also needs to be considered, but we're in this interesting middle zone where a lot of used EV value is being left on the table because the business market hasn't quite kept up with the demand for the next step in the lifecycle of modern EVs.
Honestly, I don't like this trend. Some of these features - like lane keeping - encourage/enable distracted driving. Meanwhile the necessary sensors make cars so expensive to repair that they're becoming a disposable good. As my driving instructor says: If you need a lane keeping system to keep your car in a lane, you shouldn't be behind the wheel.
Lane keeping is also tremendously dangerous, if the system gets confused on e.g. construction sites. I hated how much I had to fight the car not to swerve into the huge barriers running along the middle of the original road layout.
The problem is knowing which lane keeping assist systems are good and which are not. Every dealer just treats it as a 'checkbox' item and implementations vary by model and year.
Had a Kia loaner a few years back that to my surprise tried to actively kill me by repeatedly steering into oncoming traffic on a provincial road. I really prefer steering myself to last-second correcting a temperamental computer.
> The problem is knowing which lane keeping assist systems are good and which are not. Every dealer just treats it as a 'checkbox' item and implementations vary by model and year.
Yep, I agree.
I used to travel to my parent's home 300km away once a month, and changing from a 2010 no-assist car to a Tesla Model 3 with AP (not FSD) back in 2019 was a game changer. I used to drive there on a Friday evening after work, and I basically collapsed into bed when I got there. With AP I was still tired of course, but also still functioning and way more alert. In my experience Tesla's AP UX is very good: chime when engaging, chime when disengaging, you don't need to look at the screen to know the state you're in, and if you touch controls it lets you know (via chime) and deactivates.
One of the most horrible UXes for me has been on a new Hyundai i10 with the basic lane assist (and I know it's very similar on a new VW Golf that my cousin is leasing):
- there's no chimes, you're forced to look at the screen at the center of the dashboard
- said display is 100x400 (or sth similar) 16-color pixel screen in the center of the dashboard
- out of said display, you need to look in the very corner for an icon of 10x10 pixels that can be yellow, green or white (which under low backlight/high contrast conditions can be tough to decipher)
- lane-keep is on by default at every car start, and tends to butt in on twisty roads (very common where I live), so half-way through a turn you'll feel the steering wheel literally lose force-feedback, while you're still applying force, and swearing ensues
- someone thought that constantly reminding people of the speed limits was a good idea, so the car will scream incessantly at you for being 50.1 over 50
- but will happily let you change lanes and re-engage auto-steer automatically (you need to manually enable this) while doing 120km/h on the highway without any hint that it's re-engaging automatically
- the speed warning is yet another setting that you can turn off at runtime, but you can't persist properly
- auto-steer, after is manually engaged, will stay happily engaged even after you leave they highway and are at very low speeds, and will try to correct you when doing roundabouts
I think the Tesla UX is way better there, and I think regulatory bodies should start preventing things like the i10 assist to be sold to customers, because they're actively dangerous. I've literally had minor heart attacks due to the lane-keep butting in on twisty roads - I thought the front tires were slipping for some reason.
A lot fewer people should be behind the wheel than is currently the case in most countries. Unfortunately in the world we live in we need to make do with less than perfect solutions for this.
I agree, and I think we're in a dangerous middle ground between fully engaged driving (manual transmissions) fully automated driving. It's hard to evaluate the net impact of these features, but I would not be surprised to learn that lane keeping actually results in more injuries and deaths due to distracted driving than it prevents
I'm very happy that the "base model" of cars now has a lot of the modern tech. Not because I'd personally buy a base model, but because its what you get whenever you travel and need to rent something.
In the past, when traveling, I'd be shocked at just how bare the rental cars were compared to my normal home experience. Fortunately that's no longer the case.
I have an acura Integra and a Toyota Highlander. Both have most of the capabilities as standard except stopping for obstacles/traffic lights and making lane change or turns. They can detect vehicles around it and follow the one in front. Theoretically once you are on the highway/interstate they can drive themselves.
Tesla Model 3/Y will includes Lane Departure Avoidance (a reactive safety feature that nudges you back if you accidentally drift over a line), it just will not actively steer to keep you centered
Yeah, I rented a Corolla recently which was about as basic as it got - and within less than 90 seconds of entering the vehicle/driving I had everything I needed figured out.
CarPlay was trivial to pair up. Screen resolution was meh, but otherwise it Just Worked(tm).
Adaptive cruise was trivial to turn on and read the indicators for.
Lane keep assist was also overtly obvious - both if it was on, and how to turn it on/off.
The A/C controls were nice easily understood knobs and buttons.
800k paid subs in q4/2024, about the same in q1/2025, 900k in q2/2025, 1 million in q3/25, and 1.1 million in q4/2025.
Let's call that 100k growth per quarter in 2025, and currently at 1.1 million subs. They'll have to significantly increase their growth rate. The interesting modeling point is tesla car sales are dropping, down 9% to 1.6 million last year. All their new vehicles are capable of fsd with subscription, but thats only about 1.5 million a year (and likely to keep shrinking).
I think the only way they get good uptake is to make the price cheap, like $1 a month, with 12 free months but you have to give your credit card (ie fees that people don't notice scam like every streaming company). Even if every new buyer gets it, it would take many years at 1.5 million sales a year. Need 8.9 million more subscribers, 8.9/1.5 sales = ~6 years at 100% uptake. There are about 9 million current owners, but I'd guess at least 50% can't run current FSD code - they are on version 4.5 of their hardware (they recently released 4.5 in some new cars, and they have a major upgrade to v5 coming in a year or two).
There's no harm if they don't get to 10 million, because Musk shouldn't have that really large stock payoff as he's killing the company.
To juice Copilot subscription numbers, Microsoft renamed Office to Copilot. Musk should do something similar. By renaming the heated seat subscription to "full self–driving" and making it free, I'm sure he could achieve 10 million.
Expect Musk to throw a tantrum and demand to get 80% of his payoff anyway or he'll leave. And nobody should be surprised if the board gives in, they've been selected to be on Musks side no matter what.
Something tells me that Musk isn't the sort of person who'd ever be satisfied. It's easier for me to imagine him like Mr. House from Fallout, trying to control everything over centuries.
This is true of every billionaire who is still actively trying to get more money. If you're not satisfied at that point, there's no number where you will be.
I'd like to get a look at SpaceX financials. I'm pretty sure their margins are thinner than you might expect, Starlink is less profitable than you might expect (but quite necessary to fund the launch cadence of Falcon 9) and that Starship blowing up over and over has been funded entirely by the US taxpayer and that they'd be insolvent without that.
For example, NASA has evaluated SpaceX financial status as part of awarding COTS and HLS contracts and determined it reasonable. Also, SpaceX isn’t getting a significant fraction of the costs of Starship development from the HLS contract.
SpaceX is rockets, now global satellite internet, ...
To credibly harness off-world resources at any scale, there are going to need to be automated refueling depots and many kinds of robotic automation for resource extraction. With the Asteroid Belt looking amazing for quantity and accessibility of resources.
That would also completely remove the lid on how many $ trillions of market cap SpaceX could accrue.
So I find it ironic that Tesla is moving away from cars as product, and still talking up humanoid robots, which as yet are not a product, and as research don't seem to have an edge on anyone.
ALSO: Data centers on the moon make more sense than data centers in orbit. Obviously where latency isn't king, but compute is. Simple cooling sinks, dense (low local latency) expansion, dense (efficient) maintenance, etc.
I think you need to go back to physics class. You seem to not even understand the very basics of heat transfer. You need more than "cold". I'll give you a hint, the problem is the same problem as "in space no one can hear you scream."
I'll also mention that the moon isn't very cold, except on the dark side. In the moon's day the temperature is 120C and at night -130C. The same side of the moon always faces us and the moon isn't always full. I'll let you figure out the rest.
> You seem to not even understand the very basics of heat transfer.
Basic physics: The moon is very cold in surface shadows and below the surface. It is an enormous pre-chilled heat sink.
The surface is also the support structure for any scale of radiative cooling with the same heat physics as orbit, but much better for larger and enhanced radiative engineering.
For example, heat pumps can centralize waste heat energy. Higher heat density vastly increases radiative efficiency.
• Permanent shadow: 40-60 ˚K, -230 to 210 ˚C
• In polar shadow: 25-30 ˚K, -250 to -245 ˚C
• Under 1 meter of surface, equatorial: 250 ˚K, -23 ˚C
• Under 1 meter of surface, polar: 200-220 ˚K, -75 to -50 ˚C
Many advantages beyond unlimited heat sink/radiative area: all compute in one place, i.e no size limit, so low inter-center latencies, no orbit safety negotiations or periodic orbit re-lifts required, able to update entire data center in a single trip, easier maintenance and stability in gravity on a surface, solar panels can be distributed over distance limiting total space debris risk, different component lifetimes don't result in wasted components, ...
Only downsides are a higher Earth-Datacenter latency, lunar dust resistant design, and a need to be at a pole for all-month solar power.
Nuclear power, or nuclear + solar, would allow any site.
Note that shade can be created anywhere on the surface via reflective shielding, and power can be used to heat, in order to stabilize temperatures in a desired band. Buried installations can use insulation for even greater temperature control.
> The moon is very cold in surface shadows and below the surface. It is an enormous pre-chilled heat sink
Technically true, but not really. "Radiative cooling" is heat loss through thermal radiation and it's really ineffective. We use air cooling / water cooling for a reason.
Satellites and spacecraft are engineered to make sure they can shed enough heat and they use a fraction of the power a datacenter would. All that energy eventually gets turned into heat, and it has to go somewhere.
It's a ridiculous idea that's never going to make even a tiny bit of economic sense.
Things scale so differently, we don’t need a parts list to make a general tradeoff relationship.
Of the moon and orbital, orbit is much closer and will be cheaper to start with.
But a lunar site would scale to much greater mean density and unlimited total capacities. And be much cheaper for reasons I gave, at some threshold scale.
Neither is easy, and it’s not at all clear that either is actually better than down here. Especially with nuclear efforts and funding rising quickly.
Well, there are the permanently dark crater bottoms that might contain water ice and are definitely very cold. Turn the water ice into thermal transfer fluid and drill (The Boring Company) cooling loops underneath and the try to heat sink into the very cold ground. I’m sure you could run the Data Center for months before you exceed the radiative heat dispersal available to the ground.
You don't need to but in a dark crater to use the ground as your sink.
Also you need to consider that the thermal conductivity of lunar regolith is quite low.
I'm not saying it's not possible but I am saying there's a lot of technical challenges that make naïve approaches not so simple. The reason doing things in space is hard is not just the difficulty of getting things up into space. It's that all the things you take for granted just don't work.
Oversimplification is a footgun. Or more accurately, in this case a foot taser (if you know why you've found one of the major challenges of doing anything on the moon and mars)
If cooling is such an important factor compared to everything else, I would assume we should see data centers in Antarctica long before we see them on the Moon.
Elon's not doing any of that and never will lol. You're vastly underestimating the cost and complexity of doing anything in space.
Sure, an asteroid theoretically has eighty quadrillion dollars of whatever, but you're going to spend ninety bajillion getting anything there and back, plus you'd ...well, crater the market even if you did.
We're not hurting for heat sinks. There's the entire ocean to work with, for one.
I always wonder what resources from asteroid belt do we need on Earth. We have plenty of iron and aluminum for building things. Lithium and rare earths aren't available in asteroids. Gold isn't worth grinding up whole asteroid.
Asteroid resources would be useful for building in space, but that is getting a step ahead.
Asteroid mining in our current economy is about pointing at the market price of an extremely low supply element that isn't that high demand in the first place and forgetting to talk about what a supply glut does to price.
Everyone is laboring under this subtle belief that space industry will be just like scifi speculated, but scifi stories always treated space like the ocean, with lots of interplanetary trade and easy travel and no consideration of energy (because it makes for good storytelling) but the actual energy budgeting and consideration of gravity wells is the exact opposite of ocean transport.
Global trade works at all because buoyancy and fluid physics make ocean vessels stupidly efficient at transport.
Moving any matter through space is stupidly inefficient.
The tyranny of the rocket equation constrains everything.
Cocaine, cannabis and alcohol in the blood of the driver of the minibus with Greek supporters involved in the accident in Timiș, prosecutors announce
Lol part:
The hypothesis was rejected by the company that rented the minibus. The company's lawyer stated to the Greek publication naftemporiki.gr that the rented vehicle did not have the lane assist system.
This Daily Mail article¹ has it. It.. doesn't look brutal to me?
Just looks like the minibus driver, who was driving on the median, veered across it into the oncoming lane to crash with the semi.
He wasn't in a lane to begin with.
> Allegedly caused by lane assist activating out of the blue
Yeah dawg, imma need a second opinion on this.
This is alleged by the survivors of the crush.
Which is weird, because the passengers wouldn't know about what happened in the split-second that resulted in the crash.
Particularly, the passengers wouldn't know about whether lane assist interfered.
And the driver, who would, also happened to be drunk and high AF on cannabis, cocaine, and yet-to-be-identified stuff found in the vehicle at the moment of accident⁴.
Methinks, these allegations might be a lil' biased.
* * *
EDIT: the other comment revealed the news that the vehicle did not have a lane assist feature.
> the basic lane keep + adaptive speed cruise control they helped pioneer
What? Basic lane keep and adaptive cruise control have been around a lot longer than Tesla.
Mercedes introduced ACC in 1999 (though Mitsubishi had an accelerator-only - could apply or ease off accelerator but not actively brake - in 1995).
Lane keeping was introduced again by Mitsubishi in the early 90s, though it was more 'lane departure warning'. But by 2000 Mercedes was offering it in some trucks and by 2003 Honda had it widely available in the Inspire with active lane keeping.
Honestly, I don't think it's irrational: the car industry is just horrible from a business perspective, which is why Tesla had to be financed for so long by crypto scams and most investors wouldn't touch it. Historically (if of course briefly/crudely), it was always a debt-backed gamble on overproduction hoping you could expand forever globally without competition (Ford) or into new market segments through financing (GM).
It's paywalled unfortunately, but [1] is an illustrative Financial Times article discussing car manufacturer behavior in relation to Covid shutdowns and strikes. Many firms found the manufacturing shutdowns to be a boon: the winning strategy to accept it as a cost cut and just raise prices on existing inventory for above average financial performance.
My sense is that Tesla is now just taking that a step further by getting rid of their Fordist aspirations and applying the unarguably successful Apple model to the automotive industry. They don't want to mass produce cars and hope for X% conversion rate to software and services over time: they literally don't want customers who are not able or not going to pay for recurring software services. Software is where free cash flow comes from and free cash flow is where dividends/buybacks come from, which determines the value of an equity. That, of course, is why we get paid well.
I end with the disclaimer that obviously I don't believe the world should be meticulously and exclusively organized for the production of free cash flow, but I do think it's important to understand the logic.
…discontinuing the basic lane keep + adaptive speed cruise control they helped pioneer in cars sold going forward.
[Citation needed] Cars had adaptive cruise control and lane keeping well before Tesla showed up.
As for the feature itself, we have a camper van on a 2024 Ram chassis. It’s a work truck at its core, with fancy RV bits added on. And it has ACC/lane keeping. It claims it will even park itself, though I’ve not tried.
So Tesla is now charging for features that your roofer got for free with her work van. Such luxury.
> Then I learned that Musk's incentive pay has a 10 million full self-driving subscription hurdle, and it all made sense.
Wow that is diabolical and such a scam. I didn’t realize he was gaming the incentives this way. Is that what happened with that previous $54 billion package too?
As far as I can tell, the criteria previous package were basically about getting the market cap up. Based on all the "no"s in the "Met" column here [1], I think you could reasonably accuse him of hitting the goals for that bonus package by driving investor hype for what Telsa "might" accomplish some day.
They had the first mover advantage, but then Musk lost interest in the company and let it just sit there for the last five years or so without making sure that they have a future-proof product pipeline and that those products are actually being delivered on a reasonable schedule. Now they are increasingly turning into an EV also-ran while their moonshots are unlikely to work out any time soon.
Realistically, he should have put someone else in charge after the launch of the Model 3 to develop the company further, but I don't think his ego allows it.
The problem is that EVs are basically a solved problem. There isn't any technological advantage to be gained, since the technology in an EV is very basic (+) compared to ICE vehicles. So then it comes down to manufacturing, and there China is king.
(+) Except for the battery, but that's a very long term battle with very tiny steps.
My brother bought a Tesla recently. They dicked him around with delivery, and he had to pay a ton to get charging infrastructure installed at his house, but it's fast so he's happy. On a recent visit, he finally showed me the car, and it was hilarious how janky the final product is. Everything seems cobbled together-- a good example is that there's apparently two separate voice assistants (plus his phone) and none of them can talk to each other, so commands like "turn on the defrost" are responded to with "I'm sorry Dave, I'm afraid I can't do that".
Controls as simple as the door handles are unintuitive, with the handle apparently being the emergency release that doesn't lower the window (for who knows why). You have to brief your passengers on egress like it's an airplane.
EVs might be a solved problem, but Tesla is still fighting their own additional layer of complexity that they added on top. The added subscription nonsense makes him look like a fool for having bought in, something I am definitely even more reluctant to do now that I've seen it play out.
> Controls as simple as the door handles are unintuitive, with the handle apparently being the emergency release that doesn't lower the window (for who knows why). You have to brief your passengers on egress like it's an airplane.
I caught a ride with a friend in a Tesla, and when we stopped I opened the door - like a human being operating a century-old piece of technology - and he looked at me like I was crazy, and told me not to do that.
Yeah, it apparently damages the weatherstripping (and maybe the window and other things) and is meant to be used only in an emergency /facepalm. Which is probably why your friend was alarmed.
I didn't care, I still tested it out the day I picked up mine to see where the manual handle is and make sure it works, because just a couple days earlier two people had gotten trapped in a burning Tesla, were unable to figure out the mechanism, and died.
I have a 2022 Model 3, and the hilariously tragic part is that the voice assistant was great and basically never gave me any problems until they shoved Grok into it, whereupon it broke completely. I never use it anymore, they effectively removed a feature from my car.
Whoa, did Tesla pull an Apple? Siri used to work okay on the iPhone, but once it got LLMed it frequently sits there indefinitely while failing to make any progress on even the simplest commands.
Counterpoint: I like my Tesla, and I find the AI assistant diverting and useful. I have very little doubt the functionality of the limited on-board voice assistant will be merged into Grok (it's literally on the coming features).
Whether you like this or not, who cares? The pace of improvement in Tesla software compared to any other manufacturer is astonishing, and astonishingly good.
I have no love for the CEO, but my Model Y is a very interesting (and intuitive) car.
I have an older X, and I'm kind of happy that the AP and Infotainment hardware in it is largely deprecated, and they are unlikely to be able to shove Grok crap into it. It will stay largely the same for the life of the car.
This is part of the reason why I believe cars should delegate as much software functionality to your phone as possible. Phones have good voice assistants and they will get better, same with GPS and music. Just let the phone do it. Plus, when the software is out of support you don't have to buy a new car.
EVs are a solved problem, but as amelius notes the real tech is the battery. Tesla + Panasonic has a built in advantage in terms of battery manufacturing. Tesla has a massive amount of capital, if they put it into reducing and scaling manufacturing of vehicles and batteries, I think they could probably win. Now maybe Telsa has looked at the numbers and decided they can't win and are choosing to pivot rather than die a slow death.
I don't think that is what is happening here. Instead, Tesla is continuing the strategy that brought them to this disaster of going all in on driverless. That isn't a bad strategy, but if they get the timing wrong a third time, they destroy the company and they have gotten the timing wrong on this twice already. This strategy has two downsides:
1. AI has no real moat and Tesla has largely pursued commodity sensors, meaning that other than EVs+battery tech (which Tesla appears abandoning), robotaxis have no hardware or software moat.
2. They could use network effects to win, in which case their competitors are not other car companies but Uber and Lyft. Uber has been pursuing the same long term strategy at Tesla.
Now by itself, going all in robotaxi, is risky but could work if they time it right. Tesla isn't going all in on robotaxi since they are splitting the effort between robotaxi and Optimus robots.
It is likely that the experience Tesla gets with Optimus robots will help other robotics companies, but unlike robotaxis where the timing might (but probably won't work), the timing is clearly isn't right for Optimus.
It seems like the motivation here is that Musk is aligning Tesla to a narrative that justify the absurd stock price, even if that narrative isn't reality.
> It seems like the motivation here is that Musk is aligning Tesla to a narrative that justify the absurd stock price, even if that narrative isn't reality.
Since Tesla stock has always been 90% based on the narrative, the narrative is the reality (and the product) of Tesla, and the actual machinery made and sold are just props and decorations to create the impression of it.
Maybe they should rebrand themselves as poTemkin: keep the T logo and the mysterious Slavic vibe, while shedding the pretense about what they're about.
Won't affect the stock anyway. Everyone knows the company is overvalued based on promises and perception alone.
Everyone's just betting on the charade going on one moment longer than their hold on the stock.
If you squint, the Cybertruck is shaped like a pyramid on wheels, which couldn't work any better as a visual metaphor for the enterprise.
There have been significant advances in power electronics and electric motors in the recent decades. Yes, there's not a lot to gain when you're starting at 85%+ efficiency, but it's far from "basic" technology.
You can say the same about the traditional car industry. Just because it’s a “solved problem” doesn’t mean you can ignore the TAM.
I think people are frustrated because Musk has been pretty up front that Tesla only exists to further his goals for Mars and robots. He doesn’t actually care about selling cars.
I recently read Origins of Efficiency by Brian Potter, and one of the interesting things it talks about is the path of the Model T.
Ford invested heavily in an in-house, highly optimized production pathway for the Model T. Other manufacturers sourced a lot of their parts from vendors.
This gave the Model T a great advantage at first, but they had a lot more trouble than competitors in coming up with new models. Ford ended up converging with the rest of the industry in sourcing more of their parts externally.
The lack of new Tesla models makes me feel like a similar pivot is what Tesla needs. My suspicion is that they probably need a less terminally distracted Musk to pull it off.
One of the things Jim Farley, Ford CEO, brought up was they have a lot of 3rd party suppliers, and changes take a long time to implement. So a firmware update may require change notifications and responses from dozens of suppliers for something like door locks. This was in response to why Ford couldn't do firmware as fast or as often as Tesla. Vertically integrated means you have 1 big ship to turn around. Modern JIT manufacturing means your ship is built of 100s of cards and each one needs to be turned.
The lack of new models from updates I believe comes from the fact the CEO is busy elsewhere and the board is reluctant to address that. They have made the P/E so high that they can only continue to function in one direction, do just enough to bring in more outside investment.
Doesn't matter if it was or wasn't, it was a failure that GM never followed up with. Why it was a failure is also irrelevant, because whether you feel it was a technical failure or killed by GM, GM never did anything with the project or knowledge. Effectively it was a curiosity.
If GM killed it to keep it from succeeding, then there is massive precedent to never reuse the tech. In fact, their NiMH battery patents were sold to Texaco/Chevron who held them close and never let anyone use them. From that point, they couldn't follow-up without dumping even more cash into it, effectively burying it. Until new lithium battery tech matured, there was no way to do it again.
Not only were electric cars available since the very beginning of cars, but they've always been available as niche options. There are tens of electric cars that postdate the EV1 and predate the Tesla. Do you even know their names?
We have stupidly cheap gas. An electric car has only ever been a curiosity for America. Even now, the primary driver of people buying electric cars is ideological, and a mild convenience of never having to go to a gas station.
Pre-lithium battery electric cars are a huge hassle, for very little gain, even outside the US. The history of cars is a global one, and no amount of conspiracy theory about GM can counter the fact that nobody else made electric cars either, even in places with drastically more expensive and unreliable gasoline.
They have always been a novelty, like hydrogen and LPG and compressed gas engines.
Hybrids were the closest anyone got to making older battery chemistries meaningful for car-style transportation, and even that was extremely limited.
Cheap gas, car culture and the incredibly long distances makes America a very different place from the urban centres of the Netherlands, China and Korea.
GM didn't sell EVs for years after releasing the EV1. They didn't get any market advantage from the EV1 because they left the market after, for a long time.
It is very widely known that GM held a 7 year head start on every other automaker on manufacturing the modern EV. Several other EVs were sold during it's time in low volume.
Regular IPOs usually have commitments from pension funds, mutual funds, private equity firms and other institutional investors secured in advance of going public. How many of those parties would be interested considering that SpaceX really only has one main customer whose business isn't guaranteed considering his political partisanship?
Their main customer is Starlink and it will continue to be cash printing machine.
Their second customer is the Federal government and SpaceX has a monopoly on cheap reliable fast launch services that will overcome most politics. Even EU companies and Amazon and OneWeb have been forced to use them because there is no better option.
It's just that the company has stalled every major project they started, and, so far, completed a rather shitty an uninspiring one in Vegas that has no reason to exist in the first place (it's subway but with Teslas instead of trains).
Its only purpose is to prevent the money from being spent on viable public transportation projects, and in that sense, it's very interesting that it got so far.
Or, digging tunnels is a lot harder than expected and there have been no big technical leaps to change that. The idea is great, but only if the cost goes down and digging speed goes up by a lot.
I assume you got a cut of the $23bn my state took with the promise of a high-speed rail, which afaik is the only "viable(?!)" transportation project that could have been affected by this, or you just hate subways/subterranean transportation progress?
The idea isn’t great, tunnels for cars or pods have really low throughput (low occupancy + safety margin headways, even at a high speed). And it hinged on them magically revolutionising an already highly mature field, which surprise, surprise didn’t work out.
If it had been possible to speed up and reduce the cost of tunneling, the thing that would most make sense is running regular trains through them. But they never had any real ideas to actually make it cheaper or faster (apart for making it too small for proper emergency egress), just the idea that SV tech guys would be able to find a way to do it.
He barely needs Tesla now, pretty much the only thing stopping electric cars from being ubiquitous are people in politics and media. The new mission statement is just to make everything for everyone, which I guess solves the people-on-earth problems he wanted to tackle. Next is a push for Mars (which again is mostly threatened by some politicians at this point).
> Realistically, he should have put someone else in charge after the launch of the Model 3 to develop the company further, but I don't think his ego allows it.
Well he knows more about manufacturing than anyone else alive on Earth, so he can't be replaced /s
BYD is slapping the EV industry around like a gorilla, Tesla simply cannot compete in any meaningful way. Waymo has achieved profit per unit and people are happy to see driver-less taxis in their city and pay for the service.
Tesla also cannot justify valuations based on automotive sales/subscriptions alone - they were always going to have to pivot.
They're in a tight spot and they need to do something drastic.
"In the dormitories of the Jinjiang Group, the company hired by BYD to carry out the work, there were no mattresses on the beds, and the few toilets served hundreds of workers in extremely unhygienic conditions. The workers also had food stored without refrigeration.
The Brazilian Labor Prosecutor's Office (MTP) also accused the companies of withholding the workers' passports and keeping 60% of their wages; the remaining 40% would be paid in Chinese currency."
My understanding is that the main reasoning for this isn't revenue growth but rather one of the big triggers for his $1T pay package (10 million FSD subscriptions).
But at one time they sold the majority in what many saw as a disruptive new replacement for what those other companies did.
They were poised like Apple which sold relatively few iPhones in the first few years compared to the other companies, all of which are gone now. But Tesla squandered that advantage.
I was in the market for an EV due to great tax advantages. I assumed BYD would be the sweet spot, but test drove a Tesla for comparison.
I ended up with the Tesla. It is hands down the better vehicle and I'd be very surprised if anybody seriously thought otherwise. There wasn't very much in it price wise so that wasn't a factor.
The BYD (Sealion 7) wasn't even a bad car. It's a good car. But it's inspired and just a little gaudy. It felt like a conventional SUV with an EV powertrain. The Tesla felt like the future.
Tesla can compete with BYD all right. They have a better brand, they are still a status symbol. They could totally build the best cars if they wanted to.
But competing with BYD would mean becoming "just a car company". And that's what Tesla can't do. Too many promises have been made, the stock's been pumped too high, and there is no way a just-a-car company can justify that market cap. Their only way is to go for the moonshot now. Maybe once the moonshot fails, stock goes down to "normal", and Tesla can compete with BYD.
They won't prosper in China which has the biggest car market and better cars, that also happen to be cheaper. In the US, the second largest car market, they reduced their market in half. In Europe their sales are shrinking even as total EV sales increase. In India and Brazil, also in the top 6 largest car markets, their cars are too expensive so they sell a few *dozen* cars per year.
Even if they tried to be a car company with correct valuation they'd have nothing to offer to most of the market.
Most of the moonshot bet relate to AI becoming good so the self driving and robots work. It's not impossible although who knows when exactly, or if the Musk companies will get ahead of the competition.
On the whole, it's a great car, it really is. They've pretty much nailed the fundamentals. It's opinionated, not unlike Apple, but if the opinions work for you you'll enjoy the car.
But there are shortcomings, and they are jarring. The parking sensors basically don't work at all due to being vision only - and apparently can't be made to work properly. The lane change and reverse warnings are just crap and may as well not be there. My previous car implemented these to perfection, but I cannot trust the Tesla. The autopilot is a gimmick that offers you nothing but increased risk - and there's no way in hell I'd trust FSD for car that can't accurately detect the distance of my house when parking. The big touchscreen is great for passengers, but outright dangerous for drivers.
Having said all that, it seems strong emotions around Musk and Tesla cause people to want Tesla to fail. They want the car to be bad. There is so much motivated reasoning around this brand that it's hard to take any article like the above, or half the comments in this thread, seriously.
I kind of don't really care, as long as I get good service if my car is affected. I'm not defending them here. The next few years will tell if it was a bad buy or not. So far I'm really happy with it.
My point was there's a huge anti-Tesla bias entirely as a reaction to Elon Musk. It's emotional, not rational. It's not objective criticism of Tesla. Sure, there are some awful moves he's made, vision only, FSD claims, but if it was another car company it wouldn't even be on HN. Wasn't so long ago that VW (a manufacturer literally started by the Nazis by the way!) were caught falsifying their emissions.
Thanks for the thoughtful response. You know what, I do feel a bit conned by this vision only implementation. It wasn't obvious when we test drove it, and they didn't mention it. When we picked the car up, on the shop floor, before it had even moved we saw the "Park Assist Degraded" warning and questioned it. They assured us it just needed time to calibrate. It has never gone away. It will never go away.
As a consumer, I'm pissed off. I do feel conned.
But I'm fine explaining Musk's promises away as hubris. He made promises he should not have, and couldn't keep. He shouldn't have done it, but I do think he believed it. I don't think it was an intent to mislead. Incompetence before malice and so on.
He deserves credit where credit is due. He did push us into the EV era.
Yes, definitely and a lot of people (me included) where eyeing Tesla cars until the cybertruck/politics debacle.
>Incompetence before malice and so on.
At first, maybe, the Tesla 3 was announced for 30k$ and had a starting price of 35K$, acceptable.
But the cybertruck announced at 40K$ sold at 60K$, less so.
>As a consumer, I'm pissed off. I do feel conned.
I can easily imagine that, I'm not a costumer and I feel conned.
I actually don't really care if he's a nice person or not, just like I don't care who the CEO of other car makers are. But for the record I think it's pretty silly to call him a Nazi.
I saw more of an awkward guy doing a weird gesture, either because he was trying to be edgy, or he meant it as something else. He might even have done it as an ill advised joke because people were already calling him one.
It's silly to call him a nazi because he doesn't fit the profile well at all. It only works if you redefine nazi to be whatever you don't agree with at the moment. This might even be harmful, as it's an obvious strawman that provides cover for his real faults.
He denies being a nazi. We can take his word on that. One thing about nazis is they are weren't shy about their beliefs.
>There is so much motivated reasoning around this brand that it's hard to take any article like the above, or half the comments in this thread, seriously.
Funny, because for the last year, any submission that have Tesla or Musk or Musk associated with something negative have been flagged very quickly. I assume by Musk fanboys. So when an article or two slips the Crack, it naturally is filled with criticism. Survivor bias at its finest.
Your criticism paragraph being longer than "it really is great!" paragraph does point towards motivated reasoning going both ways.
If I said I wasn't a Musk or Tesla fanboy, I would expect you to take me at my word. I gave a two sided account of my Tesla experience. I do like this car, and I bought it because I liked it.
Maybe it gets flagged because there's no chance of having an intellectually honest discussion if it involves Elon or Tesla? I certainly don't flag them.
Maybe that's the driver. I always figured keeping Musk on was a sort of suicide pact, without Musk the company might be more traditionally valued, but that means the stock would tank. So they have to stick with him.
Staying in autos, eventually folks figure out the math and the stock tanks ... so they have to keep moving and keeping that sort of aspirational stock price.
They haven't said it explicitly. But the reason that Waymo can add five cities this year is very likely they are at least at break even on opex. They likely reached that point sometime last year and it seems to have held up.
So I wouldn't call robotaxi service unproven. But I would call the idea that you can claim to be running a robo taxi service without depots, cleaners, CSRs, and remote monitoring that can handle difficult situations in a more sophisticated way than each car having a human monitor it, naïve.
I read that as meaning even the scaled robotaxi service (Waymo) does not throw off enough cash to offset the loss of Tesla's vehicle sales unit. (The putative Tesla buyer they are dissuading from purchase would have to take a whole lot of robotaxi trips to generate the same amount of profit for Tesla. Assuming Tesla can get robotaxis working.)
In the 2000s publishing pivot to the Internet, this was known as "trading physical dollars for digital pennies."
This seems to be a major strategic decision of Alphabet pretty much across the board. I have only recently noticed the stark contrast to the constant hype trope you see in their competitors.
A lot of the current valuation is based on Elon drumming up investor expectations. As they start to lose their spot as market leaders in EV, Tesla's inability to deliver on what Elon promised will become more clear as their competitors level with and surpass them.
Moving to new, unproven markets is fruitful ground for someone like Elon to drum up expectation and hopefully keep distracting people from the fact that he's had very few recent successes to show for all the hype he receives.
On top of that, despite huge investments of both time and money into both areas, seemingly rivaling competitors, Tesla does not seem to be anywhere close to a market leader in either segment. They have to both prove the markets and that they can compete in them.
Consumer robotics strikes me as an engineering tar pit so deep it leads to hell. If full self driving is hard due to the long tail of unusual special cases, this is orders of magnitude worse.
Take FSD but multiply the number of actuators and degrees of freedom by at least 10, more like 100. Add a third dimension. Add direct physical interaction with complex objects. Add pets and children. Add toys on the floor. Add random furniture with non-standard dimensions. Add exposure to dust, dirt, water, grease, and who knows what else? Puke? Bleach? Dog pee?
Oh, and remove designated roads and standardized rules about how you're supposed to drive on those roads. There are no standards. Every home is arranged differently. People behave differently. Kids are nuts. The cat will climb on it. The dog may attack it. The pet rabbit will chew on any exposed cords.
We've all seen those Boston Dynamics robots. They're awesome but how durable would they be in those conditions? Would they last for years with day to day constant abuse in an environment like that?
From a pure engineering point of view (neglecting the human factor or cost) a home helper robot is almost definitely harder than building and operating a Mars base. We pretty much have all the core tech for that figured out: recycling atmosphere, splitting and making water, refining minerals, greenhouses, airlocks, and so on. As soon as we have Starship or another super heavy rocket that's reliable we could do it as long as someone was willing to write some huge checks.
And of course it's a totally untested market. We don't know how big it really is. Will people really be willing to pay thousands to tens of thousands for a home robot with significant limitations? Only about 25% of the market probably has the disposable income to afford these.
You'd have to go way up market first, but people up market can afford to just pay humans to do it.
> Will people really be willing to pay thousands to tens of thousands for a home robot with significant limitations?
The answer to that is no, probably for the foreseeable future. The robot demos we have no can't even fold laundry or put dishes away without being teleoperated. Both extremely basic tasks that any household robot would be required to do, along with other messy jobs that put it at risk as you said: taking out the trash, feeding the pets, cleaning up messes, preparing or cooking food, etc.
The price it would have to cost with current tech would be astronomically more than just hiring a human, and they would almost certainly come with an expensive subscription as well, whereas I can hire a human to come in and clean my home weekly for about $200/month.
Humans who aren't skilled require training regardless of how "unskilled" the task is.
Humans that are chronically unskilled also don't learn well, somewhat as a rule.
Humans that don't make much money have a high turnover rate from burnout. Additionally, those that can learn typically leave for greener pastures.
The bar isn't terribly high. Efficiency of scale in production will solve this eventually. I think the likely outcome is robots building themselves first.
Almost all developed economies are running into a fertility crisis right now, with labor shortages already appearing in the frontrunners of the trend, such as Germany.
Human work is going to cost more in the future, and immigration from countries such as Thailand or Vietnam is already slowing down. Even a mediocre robot will be sought after if it is the only choice you have.
Once large swaths of the planet have been rendered uninhabitable from human activity, we'll require them to continue extracting profit from those areas. (this is a downer comment but also realistically the first thing that came to mind when trying to think of a use for them).
A teleoperated robot is little more than a human worker with extra steps. (And an expensive, clumsy human worker at that.) I can't imagine many situations where that would make sense instead of having a human do the work in person.
I could see teleoperated help catching on. Americans are weird about staff. When I visit my old-world family, it's seen as perfectly normal to have someone living in an attached apartment, handling the cooking the cleaning, etc. There are well-established etiquette rules, understood both by the staff and the family, which help navigate the rather complicated, radically unequal relationship between the two.
Americans by and large don't do that. We software developers have not that different of an income gap between us and minimum wage workers compared to my family overseas and their staff. Yet, it would be considered weird, extravagant even, for a $300-500k/yr developer to have dedicated help. We're far more comfortable with people we don't need to interact with directly, like housecleaners, landscapers, etc.
Teleoperated robots sidestep that discomfort, somewhat, by obscuring the the humanity of the staff. It's probably not a particularly ethical basis for a product, but when has that ever stopped us.
- Services like maids or cleaners are usually scheduled, maybe you have to wait and open the door etc. Maybe they can't make it that day because of snow storm etc.
- Services are normally limited to certain hours. With a remote operator, the robot could do laundry all night ran by someone in a different time zone.
- If needed could be operated in shifts.
- Other new use cases could arise, e.g. wellness check on elderly, help if fallen or locked out etc.
Maybe you can scale to have one operator operate ten or a hundred household robots at a time.
An autonomous robot that has 99% reliability, getting stuck once an hour, is useless to me. A semi-autonomous robot that gets stuck once an hour but can be rescued by the remote operator is tempting.
Expect security and privacy in the marketing for these things, too, but I don't think that's a real differentiator. Rich and middle class people alike are currently OK with letting barely-vetted strangers in their houses for cleaning the world over.
Low duty cycle. If one human can drive 20 robots, because most of them are sitting still most of The time, it starts to make sense. Vs a maid or butler that can obviously only really work one home at a time.
The person in a third world country is not a slave, they're doing the job for a few bucks a day because it's still better than other options available to them.
What is the difference between being a teleoperator in India for a californian family robot, and being a software dev for a company selling SaaS products to the US market?
Yeah but with a teleoperated worker you can have them work remote from a place with poor labor regulations and extremely low pay.
The future with this as a reality is a really dark place, where the uber wealthy live entirely disconnected from the working class except through telepresent machines half a planet away. That way the wealthy don't have to be inconvenienced by the humanity of the poors.
If a robot can do basic cleaning, laundry, and dishes, that's worth a lot to a lot of people. Dual-professional households have the money, and not having to do this housework could save some marriages.
Robot vacuum with a mop, washing machine, tumble dryer and dishwasher reduce housework to like an hour per week, ie 30 min/person/week. This can be higher if you live in a big house, but if your marriage can’t tolerate 30 mins of house work a robot will not solve it.
> Dual-professional households have the money, and not having to do this housework could save some marriages.
Dual-professional households could hire a maid and pay for marriage counseling and still save money compared to a $20k robot plus whatever a subscription would run.
I can google "maid service seattle" and see dozens of entries. The first one in the yelp list is available to book and will clean a 1000 - 1500 sq ft, 2 bed, 2 bath house for well under $200. There's even a decent discount if you book is as a weekly or biweekly service.
That feels pretty affordable? I know it's a scale, but minimum wage here is $21/hr now.
I have enough time to take care of my own space, but for comparison Comcast internet is well over $120/month for crappy speeds. I think in comparison a little more than that for 1 deep cleaning a month is reasonable.
I don't think it actually is worth a lot to people. I know dual-professional households who don't even use their dishwasher consistently, and multiple companies have gone bankrupt trying to bring automated laundry folding (which does exist in industry) to the consumer market.
Maid services are generally expected to handle "everything" for a pretty expansive definition of everything. They pick up scattered stuff and put in a sensible location, they arrange everything visible in an aesthetically pleasing way, they take out the trash, if there's some weird dirt that's hard to clean they creatively problem solve to find a way to get it off. I don't think there's a market for a service that can only handle basic cleaning.
(Will someone eventually invent a machine that can do all of that and more? Yes, probably, and they'll make billions when they do. But Tesla has offered no reason to believe this is on their horizon, and the focus on a humanoid form factor strongly suggests that they're optimizing for media appeal over practical capabilities.)
Maids are paid a VERY low wage in exchange for being able to take on an almost unlimited list of general tasks, from folding laundry to managing kids to mopping stairs. We are decades away from robots with that capability, and they are intended to replace people who are often not making even minimum wage? Please. Get real.
Except that it doesn't need to be consumer to start off. You can build specialized robots that deliver value at a massive scale. Imagine a "Prep Cook" at a restaurant, there are millions of these around the world. If the Optimus can do that job for a price of $1,000/month, that's likely to be more efficient and better quality than a human can do. And there has to be many jobs like this.
A general drop in services, yes. A drop in the services being provided by the robot, probably not. I doubt if many Prep Chefs are regularly eating at the restaurants they work at. When the robots are taking
millions of jobs in all areas of service, there might be a problem.
No, automation doesn't reduce jobs, i.e. doesn't reduce consumer spending, as consumer spending is determined by output, which automation boosts.
The savings from automation in a particular sector are spent elsewhere — wherever services are more costly (in labor). That's the dynamic behind Say's law, which shows that spending on less automatable jobs like barbers and physical therapists increases as automation reduces costs in other sectors of the economy.
I understand this is a well-developed economic theory and I am complete uninformed, but this doesn't make intuitive sense at all.
If 1 million prep cooks are replaced by robots, will food become cheap enough that those prep cooks can all get jobs as barbers, and the money people spend on food will shift to haircuts?
Will the food be so cheap that all those prep cooks can afford to learn to cut hair?
Also consider the money velocity of a human vs a robot. A human is probably paycheck to paycheck spending everything they earn. Robot earnings go back to company, which makes the stock go up, 90% of which is owned by billionaires who just keep hoarding and hoarding.
Robots that specialise in one thing already exist. In big factories, where they'll peel and dice tons of onions per hour, being fed via unsexy conveyor belts into massive dicers.
That's the problem with robots like Optimus. The "specialized" part (Cutting the onions) is 1% of the skills. You'd still need to other hard 99% (Prehensility, vision, precise 3D movement, etc.).
And if you sorted the hard 99%, what's the point in specialising in cutting onions, when the same exact skills are needed to fold and put away laundry?
To be fair, market has been decoupled from reality on the ground for a while now. Just the fact that companies were able to operate giving stuff away for free only to suddenly yank the chain in a desperate bid to gain profitability later should be enough of a signal.
That said, as much as I dislike Musk ( and I have bet money against him before ), his instincts are likely not wrong. And it does help that, clearly, he knows how to bs well.
I am not saying you are wrong, but I think he is just a poster child for everything wrong with current market ecosystem.
More examples, please! Reusable rockets is the load-bearing example, I don't think that argument works without it. You could maybe squeeze in "he kickstarted the EV market".
maybe? Tesla is the biggest reason there are any electric vehicles on the road today, I haven't heard of anyone (knowledgeable) who has even hinted otherwise. I can understand not liking Elon, but trashing the companies he's formed and the marvels they've created is just proof you don't value a truthful understanding of the world.
I agree with you, but I find it interesting that BYD got started around the same time as Tesla. They took quite different paths to international distribution.
Oh, well let me get in my sub-$30,000 Model S, with a swappable battery and full-self-driving capabilities, and take a fully automated trip to the Hyperloop downtown so I can catch a quick ride out to O’Hare so I can fly out to watch a successful Starship launch…
…oh wait. I can’t. Because for all his successes, Musk has also sowed quite a lot of bullshit that has gone precisely nowhere.
Just like to point out Hyperloop wasn’t intended for local transportation and isn’t a Musk company, just some BOE speculation (BON?) that others have pursued.
> so I can fly out to watch a successful Starship launch
Not just watch a launch, but go to O'Hare to launch and go to Sydney in ~30min. In September 2017 they said we'd be flying Earth-to-Earth on a BFR last year.
And in Musk’s case, “longer” means “abandoned”. Like the cheap model 3. Or the Hyperloop. Or swappable batteries. Or X as an everything app that includes banking.
In everyone else’s case too. This was supposed to be a Startup News site. Instagram was supposed to be a way to check into cool places in your neighbourhood and see who was around.
I was using the classic idea of the flying car as an example of a thing that has been out of reach as an as a product for normal people and may not actually be successful if it were to really be sold.
Replace flying car with whatever example you want.
To put it in a different way, you could be so busy figuring out how to do it that you don’t figure out that a business case doesn’t actually exist.
I wasn’t trying to comment on any of Musk‘s other companies specifically. Only that we don’t know if making robots will actually make money.
To be clear, Neuralink has shown some promising signs. Has also shown some terrible signs.
And then I don't know if Musk is oversimplifying for a soundbite or more of his Dunning Kruger, but some of the descriptions seem to lack any knowledge of neurology. He describes a universal chip that will do different things and solve different issues depending on what part of the brain it's implanted in. That's not how it works at all.
> How can the transition be rationally justified? Let alone the valuation.
Musk seems to have successfully decoupled investors from results. The stock price seems to move far more based on what he says and does than what the company says and does. It's completely irrational. Tesla is a huge bubble.
If this were the case Waymo would already be gone. Tesla, under Musk, has missed a big opportunity. The claims of FSD "next year", by Musk for the past decade, fall on deaf ears now. While Waymo was focusing on building it Musk was multi-tasking and letting Tesla falter. RIP Tesla and what could have been. The reality is more clearly that Tesla could have been an amazing EV platform in totality. Instead they are being beaten in: driverless, PSD/FSD, and home energy production & storage. The only thing Tesla has a real lead in is still their EV power distribution footprint. I wouldn't be surprised to see that sold off in the next 5 years given their direction.
I'm not saying the pundits are wrong, but tons of people said Tesla would never amount to anything back when they were just shipping the Roadster and the Model S.
Tesla could be a major automaker if they released cars like a normal functional automaker. Elon, for his many faults, was perhaps the best person in the world to get Tesla where it is today, but he is more likely to burn it to the ground than maintain success of the company. If Tesla built a more traditional mid size SUV it would probably sell nearly as well as the Model Y and if they created a new more modern Model S It would probably do well also.
I have my doubts their robots will be anything more than a gimmick for rich people.
I think we're at the point where there is a bit of healthy competition in the EV space (even when excluding the Chinese), that Teslas are mostly just symbolic.
People still buy Teslas. But in my circle, most have bought other EVs (and not just because of Elon). Teslas are no longer the obvious superior choice.
I think there is still a (brief) remaining window where Tesla has an advantage in the US, but it is too late for them to start developing new models to take advantage of it - and that is NACS and the SuperCharger network. Now that new EVs from everyone else are coming out with NACS and are on-boarding plug and charge (and, hopefully, mapping integrated with charging availability), all US EVs will be just as easy as Teslas to take on road trips.
I still think there's a benefit to sticking with EVs from companies that are actually "all in" on EVs. Otherwise you're buying the product that the company (or really the sales/service channel) really doesn't want to sell you.
In this space, Tesla does have competition (e.g. Rivian and Lucid), but nowhere near as much as they should.
You might be surrounded by people who stopped thinking. My friend said "hell no" to Tesla right around backlash started and ordered a PHEV. Thankfully, somehow, someone convinced him to upgrade to EV. I keep begging him for a drive, but I suspect he's embarrassed by how shitty BYD is (same with other mate who somewhat regrets with all the issues he had, albeit they were far cheaper back then).
Since I'm in the US, BYD is not part of the equation.
And yes, I will grant that at this point, it's possible that Tesla has the least serious problems. I don't know - I haven't looked at recent data. But it's the usual trajectory: I know plenty of people who bought Teslas in the last 5 years and complained how many weeks/months it would sit at the dealer awaiting repairs (just like it is with Hyundai/Ford/everyone-else these days).
Case in point: Pretty much everyone I know who bought a non-Tesla and had issues with it is still happy with the purchase. Just like Tesla users of the past ;-) Only one guy got annoyed and sold his car and bought a different non-Tesla EV.
My point is that if Tesla suddenly dissolved tomorrow, existing automakers will continue improving their vehicles. Maybe 10 or even 5 years ago Tesla's death would have meant the end of EVs in the US. But by this point we've hit critical mass. They're here to stay.
Their revenue is flat for last 4 years. They have established their status outside top 10 manufacturers and losing EV market share to Chinese and Europeans.
Car revenue: -11%
operating margin: 3.86%
Free cash flow -30%
Tesla PE > 280 is magic. Now they are "pivoting" to Cybercab, humanoid robots and investing billions into xAI. Jumping from hype-trend to next without any problem is impressive. Fair valuation always in the future.
Amazing that Tesla announced the next generation roadster and sold pre-orders which I think cost $100k and then just never released it and there seems to be no indication (last I checked) that it ever will be.
Help me understand this: why would anybody buy a Tesla car today, unless it was incredibly well-priced with respect to the competition? Seems to me, yes, this kills Tesla cars.
Strongly disagree with this opinion piece. I think Musk/Tesla figured out it is impossible to compete with Chinese manufacturers in the foreseeable future so they are pivoting.
The article basically says Tesla lost it's lead due to inaction years ago, so what you're saying isn't much different - "it's already dead, they're just pulling the plug" VS "they're committing suicide, which started several years ago".
their top tier models barely sell any volume, at least for now with Tariffs in most of the west, Tesla can still move huge numbers of Y and 3 but will see how that will go this year with so much movement in geopolitics
Elon's superpower is commanding insane valuation premiums. The trouble with this is that "the bill eventually comes due", so to speak, which forces Elon's companies to take wilder and wilder bets, or to make wilder and wilder promises.
With telsa it was robotaxis, and when that failed to materialize, humanoid robots (fucking LOL).
SpaceX is an even more insane example. They are eyeing an IPO at a 1.5 trillion valuation. And yet the market for satellite launches is simply not that big. (What would you do with a satellite, if I gifted you one for free?). Estimates have SpaceX doing about $3B in annual earnings, which would give them a 500x earnings multiple at a 1.5T valuation (Apple: 35).
And so SpaceX/Elon had to invent the absolutely idiotic idea of "data centers in space" to sell some future vision of tens of thousands of launches per year.
He keeps upping the ante (and the ridiculousness of the vision), and so far investors keep funding it.
Me? I've realized that this madness is entirely "opt-in" and I choose to simply...not opt-in.
What would you do with a satellite, if I gifted you one for free?
Let's forget orbital mechanics for a while to make this answer more fun. It would follow me around and provide a dedicated, private lifeline of communication anywhere I go, real-time aerial surveillance of my surroundings, and eventually lasers to zap anyone who pisses me off.
Yes, and the reality is that any of those would require a fairly large constellation of satellites. I guess the play is that many large constellations of satellites will be launched.
> Estimates have SpaceX doing about $3B in annual earnings
Ummm that information seems terribly out of date or is just uninformed- Starlink alone is estimated around $8 billion for 2024 and projected around $12 billion for 2025, with continued growth.
It is built around driving cars, but not necessarily car ownership. From what I gather through movies and television, cities like New York City don't really have car owners, but there are a lot of taxi cabs. Now Uber and Lyft have moved into small towns that never had taxis.
Most people^ don’t actually want to own a car and deal with breakdowns, maintenance, repairs, fender benders, etc etc.
They want the convenience and freedom a car provides. Right now in many places the best way to get that is ownership, so we suck it up and buy a horribly depreciating asset that causes headaches.
That could quickly change if someone can figure out how to make using a car just as convenient while also cheaper.
^ of course there are car enthusiasts who will always want to own, but that’s a tiny fraction of car owners.
A robot that can only walk around my house is still useless. A robot that can wheel or track or even park in front of my dryer and fold laundry would be incredible. Yet every demo is Robot Jumps And Dances, not Robot Does Something Useful.
My theory is that bipedal motion is the "easy" problem, and fine motor control is the hard problem. That makes me bearish on Optimus: A car with questionable full self driving is still a useful car. A robot with questionable fine motor control is going to break every dish in the house.
It seems very rational to assume bipedal motion is easy and fine control is difficult. Some babies can walk from 9 months. No 9 month olds are playing Beethoven's 5th on the Piano.
A 9 month old baby also can't play tic tac toe, but that doesn't mean tic tac toe is difficult.
There was millions of years of very strong selective pressure making humans evolve to learn to walk easily. There has been very little selective pressure making humans be good at learning tic tac toe.
Often whether something seems difficult or easy to humans has more to do with how well evolution has prepared us for it than with the inherent difficulty of the problem.
Bipedal robots are an easy drop-in replacement for humans. It just becomes a software problem for them to do any task we do- your tracks are fun until you want the robot to drive your car, walk around the side of the house, or even go up the stairs.
Twice as efficient is an incredible achievement if you think that a few years ago humanoid robots struggled to stay upright and couldn't locate their own... well, charging port.
I heard Tesla's "Full Self Drive" is now ready. The only thing missing is "self" and "full" but that's just a small detail. Moving on to fully autonomous robots now.
I'm surprised that I feel like this is the right move for them. Competing on the cars seems like a bad idea now that EVs are kind of a commodity market.
TBH, Tesla lost the plot after master plan 2 (Roadster 2, Semi and Cybertruck are all fine examples), now it's just a farce. Another company I will be glad to not have in my life.
Cannibalize meant in this case to have product that will kill one of your other products (in this case the back then cash cow iPod would be killed by the iPhone).
Give me a break. Tesla has 4 different, 4 person cars. It's redundant. In manufacturing and business, reducing variability is everything. Engineering and supply chain has now been freed from two entire SKUs. That's massive. In a self driving world, they don't really the Model 3 either. The best part is no part - well getting rid of two entire vehicles worth of parts that contributed very little to the bottom line is massive.
It's amazing after 20 years of the same MO, people still don't understand how Tesla/SpaceX operate and succeed. It's like deleting millions of lines of code from a code base. It improves not just performance of the organization, but maintenance as well. The S/X were outsized tech debt on every facet of the business and now they're gone. 100% the right move and very few people understand it.
There's clearly no difference whatsoever between a Toyota Aygo and a Hilux, as they both seat exactly four people. That's why most car brands only have a single model.
> Tesla has 4 different, 4 person cars. It's redundant.
You are spot on, it makes sense to have the Model 3 (economy sedan) and Model y (upmarket crossover SUV).
My question here is why did Tesla have four 4-person cars in the first place? If you wanted to streamline engineering and supply-chain why have Cybercabs instead of using the model 3 or model y as the base? Why split the company between Optimus and making cars?
Cybertrunk does make sense, it is a technology demonstrator and test article filled with all the new ideas and tech they are going to build into the next generation. They get data on people using it by selling it to them.
What you say is a sound strategy for Telsa to peruse, but they don't seem to be perusing it.
It's weird that you think people don't understand the concept of simplification, especially here. And that if someone says "that's an odd move" it must be because they can't grasp the idea of redundancy (between vehicles priced differently by a factor of two).
Model X wasn't a 4-person car. It was designed to be a 6-7 seater, far bigger than the Model Y. The Model Y's optional third row is practically useless.
Its like arguing the Honda CR-V is the same kind of vehicle as the Honda Odyssey.
The real question is why continue having the Model Y and the Model 3, when those are so incredibly close in dimensions. The 3 is only 2" smaller than the Y in length. Just kill the 3 and make a cheaper trim level of the Y. $10k more to have a 7" higher roof and more features in the base model.
I was very close to going short on Tesla yesterday. Very glad I didn't in the end. The fundamentals of the company are absolute trash, yet the stock price is through the roof year after year. One day the crash will be epic.
In the last couple of months it was really crazy: Some inconvenient truth came out, and within minutes the stock made a huge jump UP. Who regards it as a good sign if a car manufacturer just got ordered to pay $200 mio in damages in just one single Autopilot crash case, creating precedent for a lot more of lawsuits.
I think you could wake up one day, read the WSJ with the headline "All Tesla cars ever sold have just exploded at the same time, killing hundred thousands of people" - and the stock price would surge 10%.
I really would like to know what the stock price would do if Tesla had good news. But I guess we'll never find out about that one... ;)
It's not like Tesla actually has functional FSD technology. If a ten year staged rollout of "transportation as a service" is the way to get there, then Waymo has a substantial leg up. Either way it is a lose-lose for Tesla. They failed to continue innovating on the EV and battery fronts as well.
Or he never intended for it to stick around and used it a the biggest pump and dump ever to become the richest man in the world using subsidies all along the way to get there. Will be interesting to see how much stock Elon sells...
I wonder if he has some kind of dementia brought on by excessive consumption of ketamine? Or perhaps it's just that he has surrounded himself with people who will never tell him no. Sort of like a lot of dictators do where they have executed everyone around them who could give them pushback and therefore they end up living in a fantasy world while their people starve.
What I'm wondering at this point is why the investors in Tesla are still riding this crazy train. Blaming simple market manipulation seems far fetched. Mass hysteria and delusional beliefs are common enough in the stock market but reality eventually sets in and this bubble has been inflating for a long time. The people who lose the most are going to be the small investors- the really ruthless hedge fund bros will probably walk away unscathed.
The DeLorean was a stupidly-expensive car that had a lot of maintenance problems, decided to use an unpainted stainless steel exterior and had corrosion issues as a result, but is remembered despite all of this engineering mediocrity due to its unusual stylistic choices.
I'm guessing Tesla's cybertruck will be the DeLorean of the 2020s.
If you want to restrict the discussion to just the Cybertruck, it's more like the Edsel - an embarrassing failure from a dominant manufacturer. The Delorean similarities are largely skin-deep.
Also probably 99% of people here are familiar with Deloreans and stainless steel.
I don't strongly disagree, but also don't really see why they would keep manufacturing X and S if the design is old and the car needs a refresh to be competitive? I guess the argument is that it would have been worthwhile refreshing it?
I mean that may be the case, but I get the sense that Tesla's primary goal at the moment is creating cheap robotaxi ready vehicles, and S and X don't really fit well with that. Partly because of cost, but also because I suspect it's harder to build FSD for multiple different vehicles so both models are just a distraction right now.
I'm not saying this article is wrong, but it seems like it may make sense that they focus on Y, 3, robotaxis and future projects like optimus.
I don't have strong opinions either way on Musk, but his ability to see future tech trends before others has historically been quite impressive. Personally I think the idea that Tesla would be better off behaving like every other car company betting on small iterative improvements to the current line up is really quite silly. It's going to be extremely difficult to compete with China without protectionist policies. Tesla probably should be looking to the next thing if they want to survive.
I have to admit, I love my model S and have been very bullish of TSLA but this news makes me very bearish. There is no way they are going to make robots at scale in the next 5 years and the model s and model X are cool pieces of technology. If they dont start rolling out robotaxi extremely quickly to new locations, I cant imagine the stock going anywhere but down.
But the Model S and X are luxury competitors and if Tesla wants to be Toyota/Honda instead of BMW/Mercedes, perhaps they no longer fit in their plans. The issue is they don’t have any other mainstream models besides the 3 and Y. Perhaps they really need bigger CUVs and SUVs that cost less than the X and a higher end Model 3 (like Corolla/Camry or Civic/Accord) to replace them.
> There is no way they are going to make robots at scale in the next 5 years
If you said 1 year okay I would believe you.
But have you seen the advances in AI recently...? And the work done in robotics by other companies like Google and Figure?
5 years is definitely doable.
AI isn't the only bottleneck - even if the software problem was solved today, a robot arm competitive with human arms simply doesn't exist (and the only ones that have a hope of competing cost $16k each) - it turns out all those degrees of freedom makes the arm super fragile, and the human arm is filled to the brim with sensors (e.g. to figure out the weight of the item you're holding, or to tell when the teatowel is slipping or if you're gripping it tight enough).
(Source: construction-physics, if anyone wants to comment with the link)
Sorry, Ill say it a different way. I dont think Tesla will be able to sell ME a robot within the next 5 years that does my laundry and cooks me dinner. If they want to sell millions of these things, that is what it's going to need to do.
I have no issue understanding why Musk does that, he's gone from “weirdo with lost of enthusiasm and charisma” to “batshit crazy, so full of himself there's basically no negative feedback loop anymore”.
What I don't understand is why are the Tesla shareholders accepting his bullshit?
Tesla shareholders who fully believe Musk is crazy will either 1) be quietly selling their stocks and don't want to draw attention, or 2) factored in the crazy and bought in anyway. If the craziness started today then that would be a good question, but it's been years.
I mean of course Musk has been crazy for years, but there's 1. “calling the leader of a rescue mission a pedo”-cazy and 2. “Tesla exits the personal car market”-crazy and as much as I can understand that investors could get away with 1., it's unbelievable to me that they accept 2.
Lol, there's way too many Musk fanboys on this platform. Attempting to “get karma” (what for, actually?) by criticizing Musk is a guaranteed failure (as illustrated by the fact that this comment has been heavily downvoted).
Cults of personality are all the rage these days. And in this case, people are probably just ratcheting up their stop loss prices and hoping the market is suckered by his next grand scheme.
I have a Model Y with AI hardware version 4. It is phenomenal at self-driving, and if your impression of FSD is a year old or older, then you are woefully out of date in understanding where the tech is today. If I could, I would send my own grade school child off to her friend's houses and extracurricular activities in my car unaccompanied. It is safer than buses, taxis, and me. Not since Tesla created the first economically viable EV for the American public have I been as excited about a revolution in automotive technology. Other than the fact that Tesla still needs people out there manually driving to generate training data, I don't think Tesla should be selling cars at all. I fully support this move, and all I have to say is thank God for Waymo, so we can have good competition in the Robotaxi market.
I'm done listening to pundits doubt Elon. I haven't seen Wall Street forecast future economic and technological trends well at all. Elon has created an EV market, caught falling rocket boosters, created the leading AI "nonprofit", and launched a worldwide satellite internet service, mostly in the face of rent seeking financial professionals and hacker news SSEs calling him dumb. I'm not sure what else a man needs to do to prove he deserves a little deference in his strategic decisions.
This "Elon Musk lost interest" is very, very naive take.
Actually I think this new directions demonstrates how great decision making they have at Tesla. Today and even more in the future they have no way of competing with the Chinese manufacturers. It is simply physically not possible.
So they are rightfully pivoting and moving away from the race to the bottom that is ensuing.
The S and X were the luxury models. They're keeping the cheap ones. It sounds like they're jumping headfirst into the race to the bottom instead of pivoting away from it.
Has there been a single public video of an Optimus robot that isn't an embarrassment? Has there been a single public video of an Optimus robot performing a complex or precise task? No, scooping popcorn at the Tesla diner isn't a complex or precise task...it wasn't very good at that in the videos I saw either, and it seemed they only had it doing that job for a short amount of time. If we're that close to consumer robots, why isn't Tesla (or other Musk companies) increasingly using them internally? Seems like it'd be a great way to prove the potential while working through the kinks.
It'd be exciting if there was any actual detectable signal of a product worth buying.
The author said he saw Tesla prove that EVs were profitable, but it was profitable when taxpayers gave it $7,500 per vehicle sold... That's the whole profit margin on higher-end cars, and more profit than most mass-market makers get. EVs were never profitable.
Tesla don’t only sell in the US - when you say “per vehicle sold” - are you saying that the American taxpayers were subsidising the global sales? Or are you saying they were not profitable only in America?
If you want to deduct tax rebates, then what about the other side?
- New cars are subject to sales tax
- In some states (e.g., California), there are additional fees buried in DMV registration costs. California's Vehicle License Fee (VLF) is based on the depreciated value of the car. So newer and more expensive cars pay more to use the roads than do older cars. So the VLF is effectively another tax on new cars.
Even when excluding regulatory credits and consumer tax incentives, Tesla’s automotive business remains profitable.
Cost of Goods Sold (COGS): As of late 2024 and early 2025, Tesla’s average cost to produce a vehicle dropped to an all-time low of under $35,000.
Gross Margin: Tesla’s automotive gross margin (excluding regulatory credits) has typically hovered between 15% and 18% recently. This means they earn several thousand dollars more per car than it costs them to build.
It's business as usual for Elon. This is his main strategy. He always goes all in on risky technology that people say won't work. People said it about EVs. They said it about reusing first stages. They said it about Starlink's phased array antennas.
Now he's going all in on self driving. It's obvious that self driving turns personal transportation into a service business. So that's where he's going. Yeah, if you don't believe in self driving then it's suicide. But if you do, it's the only thing that makes sense.
He was doing self driving but he wasn't all in on it until a few years ago, when they (apparently) stopped working on new models of cars for personal ownership. That's what makes it all in.
I'm more and more inclined to suspect that XEverything is some kind of money laundering scam, where the world's richest people throw money at Musk because of his politics - which they hope will make them even more money. And not because of his technological promises, which are increasingly ridiculous and unbelievable based on more than a decade of his own public statements.
I think this makes a lot of sense if he puts all the effort into Optimus and makes it a really good robot. Once you have a really good robot, you do not need the car to self-drive, the robot can drive any car (or truck). I know it is very hard, but as we should have learned by now Elon loves very hard problems and this is exactly in his wheelhouse. It may all have been in his plans considering how he was very opposed to LiDAR and tried to base the system on vision alone.
Additionally, to take another step toward AGI, you need vast amounts of real-world data. Optimus can provide that, much like Tesla cars have for driving data.
Then I learned that Musk's incentive pay has a 10 million full self-driving subscription hurdle, and it all made sense.
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