We're just doing usage-based pricing for our ai devtools product because it's the only way to square the circle of "as much access to an expensive thing as you want, at a reasonable price".

It's harder to set up, lends itself to lower margins, and consumers generally do prefer more predictable/simpler pricing, but so many ai devtools products have pissed their users off by throttling their "unlimited"/plan-based pricing that I think it's now seen as a yellow flag