In June 2025 new EU regulation will come into effect, mandating at least 5 years of OS updates, starting when the model is *removed from the market* aka the last unit is sold.
So in practice that'll mean 7+ years.
Note that Apple and Google made a big deal out of extending their upgrade timelines, without mentioning that they actually have to ... if they want to keep selling in the EU.
> Note that Apple and Google made a big deal about how they are extending their upgrade timelines, without mentioning that they actually have to
This is unsurprising, but deceptive and borderline illegal. “Presenting rights given to consumers in law as a distinctive feature of the trader's offer” is an Unfair Commercial Practice.
"Pixel 9, Pixel 9 Pro, and Pixel 9 Pro XL will receive updates for 7 years from when the device first became available on the Google Store in the US. See g.co/pixel/updates for more information."
