Yes, and these pitfalls are so obvious and straightforward that I've been careening for the last decade towards the conclusion that most people who do this simply aren't capable of understanding the concept. It's beyond their ability to understand that their opinions about the world should be anything but an uncritical regurgitation of every single _mood_ that their media bubble pushes on them (despite being in a state of permanent horror at how the "other side" uncritically regurgitates everything _their_ media bubble pushes on them).

I'm sure this is a process that every person with a brain has gone through in every period of history, but being in the early stages of the Internet's massive transformation of the way society communicates with itself seemingly makes it a lot more volatile.