However, it's important to keep in mind that patio11's popularity among developer communities is one of the reasons they hired him in the first place. He's paid to be a spokesperson for the company, among other things. He doesn't even try to hide that fact in the article:

> When I was hired, there was a fiction for my business cards but the job rounded to “Do anything required to make Stripe Atlas successful.” ... For about a year I was formally in the Marketing department