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ZipCar does not pick you up and drop you off at location. I can tell you as a Zip Car user, there are many issues that caused me to discontinue, none of which was service.

1 - the zip cars available to me are a few blocks away to walk which isn't convenient if I'm carrying something or lazy.

2 - high cost. Taking uber right now is so much cheaper. Imagine if cars were self-driving. Costs would plummet

3 - parking. This can be very hard depending on where I'm going

4 - I have to pay for the length of time I'm out, not for my ride. I also need to return the car when I'm done.

These are the biggest pain points in my opinion. Also, not needing to drive myself is a huge bonus. The leverage of solving these pain points are huge, imo.



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